Running now
From a Bad Gift to the First Pound
Building a gift recommendation system in public, from the first research call to the first attempt at getting paid. Every decision and mistake gets documented.
01 — The story
The bet
Every year, same question: what do we get them? And we end up buying something that gets forgotten in a closet. So the experiment is a recommendation system that understands the person you are buying for. Whether anyone pays for that is the part we cannot answer without trying.
You will see the research, the pricing calls, and the first user. If it fails, you will see why it failed.
Newsletter
Follow the series as it happens
Every now and then I send an idea, an experiment, or something I learned while building a project. No spam, and no daily emails about waking up at 5am to change your life.